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Author Archives: Ali

Could handwriting bring the personal touch back to your communications?

When was the last time you put a physical pen to real paper?

Perhaps it was for a shopping list or planning this week’s to-dos, but when did you last write something really meaningful by hand?

If, like most people, your written communication is limited to the odd Christmas or birthday card, you could be missing out.

January 23 is National Handwriting Day, which urges us all to temporarily ditch digital communications and get back to good old-fashioned pen and paper.

The day was introduced in the 1970s by the Writing Instrument Manufacturers Association and, despite its obvious commercial intentions, we think it’s something worth marking.

With social media, messaging apps and text messages making it all too easy to communicate with those around us instantly, the day’s significance is greater than ever.

We all know the joy of receiving a heartfelt letter from a friend, or the pleasure of taking the time to sit down and write one. The whole process, from picking out a beautiful piece of stationery to the walk to the post box, forces us to slow down and reflect. It gives us a chance to take control of what we are saying and how we are saying it, instead of the instant response we may send as a kneejerk reaction to the pinging of an inbox.

When we do send handwritten communications they tend to be consigned to our personal lives, with email and messaging apps doing the bulk of our work for us in the office, but what if we all took a bit more time during work hours to let our handwriting do the talking too?

Whether flowery and embellished, a frantic scrawl or neat and tidy, your handwriting is a unique insight into an individual – one that’s rarely seen in our modern working world. In fact, the most common reason for ever putting pen to paper for a colleague is to tell them how much you’ll miss them in their leaving card.

While I’m not suggesting that we bin any of the other, obviously helpful, forms of communication in the office, wouldn’t it be nice if now and again we took the time to write a quick note of thanks to let our colleagues know what they mean to us?

Whether it’s a positive Post-it note stuck to a computer screen, or a few lines on a postcard, it needn’t be a lot, but it could mean that leaving card never needs to be written at all.

If you know your organisation could benefit from some more ‘nice’ comms, but you’re finding yourself swamped by urgent business demands, we can help. Contact us to see how we could buy you time to sit down and pen that letter.

If you need some help to streamline your communications contact us today.

Why using manners could maximise your communications’ impact

When it comes to national awareness days, there’s pretty much one for everything nowadays. While some draw attention to fundraising for charitable causes, others seem slightly less worthy (National Talk Like A Pirate Day, we’re looking at you!). But there’s a little-known one this month that we are loving here at The Effective English Company.… Continue Reading →

Celebrating the ‘invisible’ teams that build bridges between communities

In an increasingly multi-cultural society, the role of the translator is becoming more important than ever. The behind-the-scenes teams that work hard to ensure information is accessible to all will rarely be noticed, but their work is crucial to keeping all members of society engaged and informed. 30 September is International Translation Day. Originally created… Continue Reading →

Dyslexia Awareness Week: Are your communications dyslexia-friendly?

Many of us take reading for granted. You’ve probably reached this web page after flicking through Twitter or doing a quick Google search. But for those with dyslexia, seemingly ‘simple’ tasks like looking up a website can be fraught with difficulty. People with dyslexia have a different way of processing information. Their brains can find… Continue Reading →

Overcoming writer’s block with automatic transcription

This is a guest post by Jason Kincaid of Descript. If you’re a writer — of reports, blog posts, articles, newsletters, whatever — you’re familiar with the phenomenon: the blank screen, a looming deadline, and a sinking feeling in your gut that pairs poorly with the jug of coffee you drank earlier.  If you know… Continue Reading →

Are your communications catering for all?

National Eye Health Week – from 24 to 30 September 2018 – is designed to encourage people to think about the steps they can take to keep their sight in good order for as long as possible. But have you ever thought about your communications and how well they work for those with a visual… Continue Reading →

National Punctuation Day: Why, it. Matters!

When it comes to effective communication, punctuation matters. Full stop. A misplaced comma or ill-judged exclamation mark can undo hours of hard work. At best, it’s distracting – ruining the flow of a sentence and leaving the reader thinking about how it should look rather than the content that’s in it. It’s a bit like… Continue Reading →

World Alzheimer’s Month: Why jargon-free communications are a must

Being diagnosed with a serious, incurable illness is a devastating blow. What follows can be a whirlwind of information from a variety of sources – hospital appointments, leaflets, websites, helplines, well-meaning friends and family, and the media. This mass of medical jargon can be a complex road to navigate for anyone, but particularly overwhelming when… Continue Reading →